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Don’t forget to tell all of your employees to do this too.
If you have a lot of employees, the increase in your potential reach could be gigantic.
You’ve just finished writing a great new blog post.
You’re excited that you’ve shared your ideas and expertise with the world. As we work with companies to develop a regular content marketing and social engagement routine, blogging is always key.
Tailoring your status/headline for each community could make a big difference.
Don’t forget to ask your followers to share or retweet the link.
Productivity Tip: There are many tools out there that allow you to set up and schedule your updates to go out anytime in the future (Hootsuite, Twuffer, Later Bro).
To get started, locate your blog’s RSS URL and plug that into the following: Facebook Business Page – In your applications area, search for the “Social RSS” application and get it set up to publish your content to your Facebook page wall automatically.
Linked In Personal Profiles – Look for “Blog Link” or “Word Press” in the applications section on your profile page and set it up to auto-post your content to your Linked In profile.
I’ll often schedule four to five updates with different headline variations all at once to post throughout the week.